On this episode of Metrics that Measure Up, Ray Rike from RevOps Squared speaks with Adam Howatson, long-time subscription software executive, and currently CEO of LogiSense, a leading Usage-Based Billing platform company to better understand the trend and what is required to deploy a successful Usage-Based pricing strategy.
The first topic covered was the transition from a perpetual license model to subscription pricing, which was really a cost-plus model that included value for the hosting and intellectual property. Adam believes we are in a similar pivot from subscription-based pricing to Usage-Based Pricing.
Podcast originally published on RevOps Squared. By: Ray Rike