Pricing Models & Customer Experience

Practical insights on pricing, customer value, and smarter growth

Join Tim Neil and Bobby Cooper for a focused conversation on how modern companies can refine their pricing strategy, understand customer behavior more deeply, and build a stronger path to sustainable growth. This session covers real examples, proven frameworks, and the mindset shifts needed to create products that customers trust and value.

The discussion moves beyond theory and offers practical guidance for teams in product, marketing, revenue operations, and customer success. Whether you are evaluating your pricing model or improving your go to market motion, this episode gives you clear ideas you can put into action.

Key Takeaways:

• Why customer value must guide your pricing strategy
• The role of data in shaping smarter decisions
• How to improve retention and expansion
• Practical advice for simplifying your pricing model
• Why transparency builds trust
• How to operationalize value based thinking across your team

Bobby Cooper is a seasoned expert in product strategy, pricing, and customer value. He helps companies simplify their pricing, understand customer behavior, and make data driven decisions that support long term growth. Bobby is known for turning complex insights into clear guidance that product, marketing, and revenue teams can apply right away.