In a rapidly evolving business landscape, companies that have yet to adopt a usage-based pricing model may be missing out on significant opportunities for growth and innovation.
Adam Howatson, CEO of LogiSense, sits down with Andrew Daily of MGI research, and shares his expert insights on why transitioning to a usage-based model is not just beneficial but essential for staying competitive in today's market.
In this exclusive interview, Adam answers critical questions about the value of usage-based pricing, common pitfalls to avoid, and strategic advice for CEOs and CFOs. Learn how to leverage this model to drive efficiency, scale operations, and create lasting customer relationships.
Watch the interview now, and you'll learn:
- What are companies missing out on without a usage-based pricing model?
- Usage-based models are often misunderstood as complex or risky, but when implemented correctly, they provide unparalleled insights into customer behavior and needs.
- CEOs/CFOs: Are you ready to align your business processes, enforce sales discipline, and measure success effectively?
- The choice between subscriptions and usage billing isn’t binary. Adam explains how the right approach can enforce sales discipline while maximizing flexibility and accuracy.
- Not all vendors can deliver on the promise of usage-based billing. Learn the key attributes to look for to ensure your vendor is up to the challenge.
- Discover the signs that your business needs a more advanced billing system to handle complex usage data and scale efficiently.
- Understand why mediation is crucial for accurate billing and how enriched data can provide deeper insights for better decision-making.