Garmin - Billing and Monetization as Strategic Enabler

HEADQUARTERS: Kansas City, Missouri, USA
EMPLOYEES: 16,000+
INDUSTRY: GPS Navigation and wearable technology
TYPE: Public (NASDAQ: GRMN)
SERVICES: Automotive, aviation, marine, outdoor and fitness markets.

Garmin Ltd. is a US-based, innovation-driven multinational technology company founded in 1989 by Gary Burrell and Min Kao. Since 2010 the company is incorporated in Schaffhausen, Switzerland. Garmin makes products that are engineered to help customers make the most of the time they spend pursuing their passions. With more than 16,000 associates in 82 offices around the world, a multiplicity of global channels and a mix of B2C and B2B customer relationships, Garmin brings GPS navigation and wearable technology to five key verticals globally - the automotive, aviation, marine, outdoor and fitness markets.

MGI Research performed a Case Study with Garmin on how they position their Billing and Monetization with LogiSense as a strategic enabler for their business.